Case Study: Heineken Ireland

Heineken Excel System


When you’ve collected a huge amount of market research data you want to be able to see the results from all angles quickly and clearly, but how do you display such a large amount of data in a way that makes sense?

You commission a bespoke report that allows you to specify the exact data slice that you want to see and then have it presented in a clear, concise way. All at the click of a button! Through various techniques we were able to design a system that appeared to the user to make seamless transitions between request, data retrieval and presentation. This enabled the user to make multiple data requests without appearing to leave the page they were viewing.

How refreshing.